Friday, July 1, 2011

Software : Exclusive: Nokia: Windows Phone 7 apps boom down to us

Software : Exclusive: Nokia: Windows Phone 7 apps boom down to us


Exclusive: Nokia: Windows Phone 7 apps boom down to us

Posted: 01 Jul 2011 08:51 AM PDT

Microsoft is probably feeling pretty chuffed that Windows Phone 7 has hit the 25,000 app milestone, but Nokia reckons it can take some of the credit after announcing its intention to create Windows Phone devices.

As Marco Argenti, Nokia's Senior Vice President of Developer and Marketplace, told TechRadar:

"After we announced our partnership with Microsoft, the amount of apps coming in to the marketplace has actually gone up quite a bit, has almost tripled.

"So we've seen this inflection point very clearly that even without launching a device because they [developers] see greater opportunities come."

Mine, all mine

Nokia is keen to woo its army of Symbian developers over to its new smartphone platform, luring them over with the promise of success in their local markets as well as a new and bigger global audience to target.

Argenti concluded, "That's one of the messages we're giving to our developers – to embrace the Windows [Phone 7] platform because we're going to bring it to all these markets that we will launch the device in.

"We're going to merchandise locally, we're going to build a local ecosystem; so there's a lot of excitement for developers."

ITV launches iOS catch-up app

Posted: 01 Jul 2011 03:02 AM PDT

ITV has launched an iOS version of its ITV Player app, available in the iTunes Store from today.

The free app is compatible with the iPhone, iPad and iPod touch and gives you access to the last week's worth of programmes from ITV1, ITV2, ITV3 and ITV4.

That means on-the-go access to such gems as Loose Women, Daybreak and The Jeremy Kyle Show – such a shame The Bill was cancelled before this halcyon time.

Video playback using the app is via Wi-Fi only, so no 3G streaming to eat into your data allowance.

Thrilling

The launch has also handily coincided with ITV's broadcasting of the iTunes festival, about which Robin Pembrooke, MD of ITV Online and OnDemand, is "genuinely thrilled".

He said, "I'm genuinely thrilled to be launching our ITV Player app across the Apple family of devices just in time for our customers to be able to catch up on what promises to be some amazing performances at this year's iTunes Festival on ITV.

"This launch is a key moment in our mobile delivery strategy and we're very proud that a simple, user friendly and quality ITV Player experience is now available across a range of mobile devices."

ITV Player for iOS joins the Android app launched by ITV last week so there's really no excuse for falling behind on Corrie – well, unless you're on Windows Phone or Symbian.

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