Monday, October 21, 2013

Software : BBM for iOS and Android rolling out today, but you need to grab a spot in line

Software : BBM for iOS and Android rolling out today, but you need to grab a spot in line

BBM for iOS and Android rolling out today, but you need to grab a spot in line

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BBM for iOS and Android rolling out today, but you need to grab a spot in line

BlackBerry is finally pressing play on its roll out of BBM for iOS and Android, though it won't be the app free-for-all some may have hoped for.

Here's the good news: After a halt in its initial release, BlackBerry's messaging platform will land in Google Play, the App Store and select Samsung App Stores in the coming hours, the company announced today. It will be available globally, which is good news for BBMers everywhere.

Here's the not-so-hot news: to manage anticipated demand, BlackBerry is implementing a wait list.

Those who signed up to receive the latest on BBM for iOS and Android at BBM.com will be able to use the service right away, the company wrote. If you didn't, you'll need to wait until you're given the green light.

How to get BBM for iOS and Android

To get started on your BBM journey, download BBM (BlackBerry noted the easiest way to do this is to go to BBM.com from your Android or iPhone browser).

After install, open the app and input your email address, which will put secure you a spot in the wait list.

Step 3? Wait.

BlackBerry said it will email users as soon as they reach the front of the line, at which point they can start using the app. It gave no ETA for how long this will all take, but it did swore it's focused on getting everyone set up with BBM ASAP.

Users can check on how fast the line is moving by following @BBM on Twitter, and look for an update from the BlackBerry team tomorrow to see how things are progressing.

BlackBerry also promised to share details on improvements the company has made to the app, an incentive to tune back in to the exciting world that is the company formerly known as RIM. Whoopee.

Google partners with Facebook to sell more ads

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Google partners with Facebook to sell more ads

Google will be partnering Facebook to sell ads on the social network which may mean that you start seeing more varied marketing messages in your news feed.

But you won't be seeing ads for Google itself on the social network, as Google will be selling space on Facebook to its existing advertisers who already buy space on Google's sites.

They'll be using bespoke bidding software - Google's DoubleClick Bid Manager for Facebook's Ad Exchange (FBX) - to buy premium spots in an auction style.

Given that Facebook is a key competitor to Google's own social networking efforts - the oft-abused Google+ - it's interesting to see the two companies working together.

Google's senior product manager for Doubleclick, Payam Shodjai, explained that Google is keen to partner with more companies because "a rising tide lifts all boats" - so when one of them makes money, they all make money.

Adding ads everywhere

This partnership could also mean that ads purchased through DoubleClick will land on Facebook Home, that is if the OS-like overlay survives.

And with Facebook purchasing Instagram, we could see the fruits of this partnership landing in your filtered-photos stream in the near future with Instagram ads on their way.

Via Cnet
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