Tuesday, March 4, 2014

Software : BlackBerry testing sponsored invites, channel ads in BBM

Software : BlackBerry testing sponsored invites, channel ads in BBM


BlackBerry testing sponsored invites, channel ads in BBM

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BlackBerry testing sponsored invites, channel ads in BBM

Now that BlackBerry Messenger (BBM) has successfully made the leap from its home turf to iPhone and Android, what's next? Judging from the latest Beta Zone version of the app, it appears to be advertising.

BerryReview managed to get a peek at the latest Beta Zone update for the Android version of BlackBerry Messenger and tucked away inside the release notes is an entire section devoted to a new "Ad Experience" the company appears to be toying with.

Although users of release versions of BBM are safe for now, there's likely no escaping the fact that ads will eventually turn up there, especially now that BlackBerry Chief Executive Officer John Chen has made it clear the company intends to "monetize" the platform.

For now, that experience appears to be limited to two sections of the BBM Beta Zone app: Sponsored invitations in the Invites section, and sponsored channel posts in the Updates section.

Message from your sponsor

BlackBerry's description of the Ads Experience immediately brings to mind Twitter's Promoted Tweets, relatively harmless paid ads that pop up in a user's timeline on the microblogging service's website and official mobile apps.

The BBM Beta Zone release notes also mention "ads may not appear right away" for all users, stressing that ads will only appear in the latest beta version, at least for now.

Ironically, the pitch for ads is perched atop a handful of actual improvements to the Beta Zone app, which include increasing the size of attachments from 6MB to 16MB, sharing pictures in a multi-person chat and viewing BBM images in both portrait and landscape orientation.

Last but not least, the most recent Beta Zone app allows BBM users to purchase stickers from the new BBM Store, but we're not sure if that should be considered an improvement or another distraction from the app's core functionality.

  • Android gets flexible in our review of the LG G Flex smartphone!

Galaxy S5 will come with a pricey amount of free goodies, says Samsung

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Galaxy S5 will come with a pricey amount of free goodies, says Samsung

Just in case the Samsung Galaxy S5 isn't sweet enough on its own, Samsung is adding some extra sugar in the form of a "Galaxy Gifts" bundle of subscriptions, premium apps and more. That's $500 (about £300/AU$560) worth of goodies, according to Samsung.

It includes a year's premium subscription to the fitness apps RunKeeper and Lark AND six months with the similar Skimble and Map My Fitness as well as The Wall Street Journal.

The bundle also includes three months of Businessweek+, three month premium subscriptions to LinkedIn and Evernote, and three months of massive 1TB storage via Bitcasa.

There's also offers from select stores when you use PayPal, a free download of the to-do app EasilyDo Pro, $10 (about £6/AU$11) of Cut the Rope 2 credits and a six-month, 50GB subscription to the online storage service Box.

Getting better all the time

All told Samsung says the Galaxy S5 bundle is worth a decent amount of cash, clearly looking to incentivize consumers when the phone goes on sale next month.

With a 5.1-inch full HD display, a 2.5GHz quad-core processor, a 16MP camera, and fingerprint scanner, the Galaxy S5 is not a gargantuan step up from its predecessor, but it does carry enough welcome improvements that it will no doubt sell like gangbusters come April.

Of course, much depends on the actual price of the phone, which we're still waiting to hear outside of the £599 floated for the UK.

  • The Galaxy S5 has a lot in common with the Galaxy Note 3 - here's TechRadar's review.

Updated: Best free antivirus software 2014

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Updated: Best free antivirus software 2014

Our best free antivirus round-up has been fully updated.

Viruses, spyware, hackers, phishing sites - the web is a dangerous place, and every PC owner needs effective, reliable antivirus software to keep them safe. But this can be expensive, especially as you'll pay again to update the package, each and every year.

Fortunately there is plenty of free antivirus software, many of which are just as capable as their commercial cousins. So if you're tired of annual subscriptions, read on - we've picked out nine of the best free internet security tools to deliver great security at no cost at all.

1. Avast Free Antivirus

Download Avast Free Antivirus

You don't have to spend long with Avast Free Antivirus to realise why it's one of the most popular security tools around.

The program is simple to install; a straightforward interface makes it easy to use; a quick first scan should identify any potential threats on your PC, and this all has minimal impact on your system performance.

Avast

These aren't just subjective opinions, either. Independent testing by AV-Test has found the program to be a good all-rounder, and it was one of AV-Comparative's "Products of 2012".

Avast Free has some useful extras, too. A Software Updater alerts you to program updates you've missed, for instance, while its Browser Cleanup tool provides a simple way to remove unwanted add-ons from your browsers.

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2. Panda Cloud Antivirus Free

Download Panda Cloud Antivirus Free

Small and simple, Panda Cloud Antivirus is a lightweight tool which provides free real-time antivirus protection, and can be used alongside many other security tools without problems.

It's the free version of a commercial product, and so has a few missing features. The Pro edition helps to protect you at public wifi networks, for instance, while its "USB Vaccine" function reduces the risk of malware infecting a USB drive.

Panda Cloud Antivirus Free

The core antivirus protection remains the same, though. And while that doesn't deliver the top detection rates, independent testing shows it's very capable, with the program winning certification in AV-Test's latest report.

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3. ZoneAlarm Free Antivirus + Firewall

Download ZoneAlarm Free Antivirus + Firewall

We have one or two concerns about ZoneAlarm Free Antivirus + Firewall, notably that its antivirus database is only updated daily (hourly updates are reserved for the commercial version), which leaves you more exposed to the very latest threats,

The program does provide plenty of functionality, though, with a capable, AV-Test-certified antivirus engine, an easy-to-use firewall and some browsing protection.

ZoneAlarm

It does its best to keep things simple. Open the Preferences dialog, say, and you'll find only 10 buttons and settings (and most of those you'll never need to use).

The database update means it wouldn't be our first choice, but if you're a fan of ZoneAlarm, or just want a firewall and antivirus tool from the same company, this could be a good choice.

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4. Avira Free Antivirus

Download Avira Free Antivirus

Avira Free Antivirus provides two main areas of protection.

A strong antivirus engine (rated highly by independent labs for its file detection rates) constantly monitors your PC, looking for and eliminating threats.

 Avira Free Antivirus

If you choose to install the Avira toolbar then you also get some web tools (an antiphishing tool, ad blocker, social networking protection), although this also replaces your default search engine with an Avira page.

Problems? The interface can seem a little complex, just at first. And the program has more impact on your PC's performance than some other tools. Still, on balance Avira Free Antivirus remains a capable and effective security package.

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5. Bitdefender Antivirus Free Edition

Download Bitdefender Antivirus Free Edition

Bitdefender's antivirus engine is one of the best around, and a favourite of the independent testing labs, so getting a free version sounds very appealing indeed.

The program is ultra-compact, downloading and installing in less than a minute on our test PC (although it does demand removal of any incompatible products first). A very basic interface then provides effective on-demand and automatic scanning, real-time antivirus and antiphishing protection.

Bitdefender

There are very few manual controls here: no settings, no options, no scan types, no scheduling, nothing at all, perhaps an issue if you like to fine tune your security. But if you prefer simplicity then Bitdefender Antivirus Free Edition is an excellent choice.

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6. AVG Free Antivirus

Download AVG Free Antivirus

AVG Free Antivirus is a solid package with a good range of features: an antivirus engine, email scanner, identity theft protection, and LinkScanner Surf-Shield to keep you safe online.

At first glance this makes the program seem more complex, as there are lots of tiles, buttons and menu entries. Smart interface design means you can carry out most common actions in a click or two, though, so you'll soon feel at home.

AVG Free Antivirus

AVG Free Antivirus gets mixed reviews on its effectiveness: AV-Comparatives rate it as average, AV-Test say it's better than some commercial suites. Our view: it's a capable, feature-packed tool, and one of the stronger free antivirus packages.

Why isn't Microsoft Security Essentials in the list? It's small, simple, and won't slow your system down - but it's also just not reliable enough to justify inclusion in our best free antivirus software round-up.

When Security Essentials was last included in an AV Comparatives File Detection test, the program managed a file detection rate of 94.9%, placing it 13th out of 15. AV-Test's opinion was even lower. In its analysis of 2012 products for Home Users, Microsoft Security Essentials delivered the lowest "average protection score" of all, putting it bottom in a list of 20.

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7. Emsisoft Emergency Kit

Download Emsisoft Emergency Kit

No antivirus program comes with a guaranteed 100% detection rate, and malware might occasionally slip through your defences. You should always have a second tool available, then, just in case - and Emsisoft Emergency Kit (EEK) is a great choice.

The program runs without requiring installation, reducing the chance of any conflicts with your existing antivirus package.

Emsisoft

Its straightforward system scanner uses a dual-scan-engine, rated highly by Virus Bulletin (and which did actually achieve a 100% detection rate in a recent AV-Comparatives test).

And experienced users will appreciate tools like HiJackFree and BlitzBlank, which can help you manually detect and clean up malware.

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8. FortiNet FortiClient

Download FortiNet FortiClient

While they're best known in the corporate world of network security appliances, FortiNet also produce a capable antivirus tool, FortiClient, which is free for home users.

The program can be installed in two modes. The standard option provides a good range of tools: an antivirus engine, simple parental controls, an application firewall, vulnerability scanning and more. But you can also run FortiClient without its real-time protection, perfect if you need to run it alongside an existing antivirus tool without conflicts.

FortiClient

Our tests suggest it's not the best antivirus engine around, but is still worth having. AV-Test and AV-Comparatives confirm that it's a good mid-range contender, and FortiClient could be particularly helpful if you want a second-line tool to run alongside an existing antivirus engine.

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9. 360 Internet Security 2013

Download 360 Internet Security 2013

Qihoo is a Chinese software company which has had enormous success in its home market (it claims 450 million users), but now it's branching out with its first international release, 360 Internet Security 2013.

Despite its name, this isn't a full internet security suite - there's no spam filter, firewall or parental controls - but installing the program does get you no less than three antivirus engines: BitDefender, its own QVM II, and Cloud 360.

360 Internet Security 2013

These delivered accurate results for us, and the independent testing labs have also reported positive results for Qihoo products in the past year (AV Comparatives has certified it as "Windows 8 approved", for instance).

360 Internet Security does a reasonable job of blocking access to malicious websites, too, and on balance it's an effective entry to the free antivirus world.

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