Software : Lithium adds real-time analytics to its social management tool |
- Lithium adds real-time analytics to its social management tool
- Windows Server 2003 exit may force British SMBs to upgrade
- Possible Google Play Store redesign follows Android L's lead
| Lithium adds real-time analytics to its social management tool Posted:  Lithium Technologies has made its social analytics tool (LSW Analytics) generally available as part of its social media management tool. The addition will enable organizations to track a variety of metrics in real time across social media. LSW Analytics features include a balance agent workload that helps social media managers identify activity spikes, and an address priority tool that shows administrators if and when high priority issues are addressed. With LSW Analytics, Lithium is hoping to help businesses gather data on how fast customer service, sales and marketing are responding to customer inquiries. Organizations will be able to follow trending topics to determine if new strategies and products are receiving mentions. Lithium expandsEarlier this year, Lithium acquired social influence company Klout. At the time Lithium said the acquisition would create one of the biggest datasets of consumer attitudes, preferences, and activities on digital channels. It also said the added capabilities that Klout brings to the company will help Lithium to deliver more services built around advocacy, loyalty, and enhanced profiles. Lithium software has more than 300 clients, including Best Buy, Sephora and Skype. |
| Windows Server 2003 exit may force British SMBs to upgrade Posted:  A survey of decision makers in charge of IT in 250 British SMBs found that more than half of them will have to upgrade their IT infrastructure by July 2015. The study commissioned by the Cloud Industry Forum and carried out by Vanson Bourne found that usage of Windows Server 2003 is still high amonngst small and medium businesses. Next year however will see Microsoft pulling essential support for its popular server operating system; this means no more patches and security updates. More than two-thirds of those currently using Microsoft's obsolete server see the cloud as a realistic upgrade path and Microsoft is acutely aware of that, having rejigged its Office 365 offering for SMB last week. The report, in its fifth year, also underlined a clear trend, one that shows that SMBs are embracing the cloud but not as fast and not as far-reaching as one would expect. Three-quarters had adopted the cloud but less than half only use one cloud-based solution with the overwhelming majority using a mix of cloud and on-premise technology. |
| Possible Google Play Store redesign follows Android L's lead Posted:  Google promised to reshape the entire look of its OS with the advent of Android L, bringing the flat, almost paper-like Material Design scheme announced at this year's I/O to each of its properties. Now, it seems the new look will indeed extend to the Google Play Store, if leaked photos from an Android news site are grounded in reality. Android Police got ahold of some screenshots showing off a flatter and more streamlined Google Play Store. From the leaked shots we can see the interface has been reconfigured for a simpler look, with fewer frames containing images and text. Rather than splaying out app information across a device's whole screen, the Material Design rehash looks like it will move everything to a centralized pane. On smaller smartphone screens, it seems Google also plans to bring a greater focus to apps themselves. From the purported preview, we can see the description has been bumped to a higher position on the page, while moving stars and sharing options to a lower section.
Made for mediaMedia on Google's virtual store, including movies and music, will supposedly get the biggest overhaul. While looking at films, users should be able to play a trailer attached to the top of the page. Music albums meanwhile will have their artwork blown up to stand in as the background for the entire page. Overall it's a much cleaner and more attractive look than the busy webpage aesthetic of the current Play Store. The new look will match the redesigns the search company made to Google Plus and Drive - just keep in mind these are leaked shots from pre-released software. Anything and everything could change before Google actually pulls back the veil on any of these redesigns.
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